Enabling Customer Centricity & Business Transformation
Customer centricity. A long held goal seldom achieved. In Forrester’s “Age of the Customer” however, the drive to become customer-centric is no longer a desire; it is a commercial necessity. And an urgent one! In order to achieve it organisations must have a full understanding of each individual customer as a complete omnichannel whole. The foundation required to achieve that is not just any data; it must be the right data and available at the speed of the customer i.e. right now.
Celebrus’ award-winning, tagging-free software delivers customer data about individuals’ interactions with a brand’s digital channels in real-time. Alone, or in combination with other customer, business or operations data, this transforms the level of understanding an organisation has about its customers enabling them to become truly customer centric and achieve the business transformation required to succeed today. Now isn’t that refreshing!
In January 2015 Celebrus Technologies Limited was acquired by long-standing partner D4t4 Solutions Plc. A UK Alternative Investment Market (AIM) listed organisation with offices in the UK and India, D4t4 Solutions Plc is engaged in the distribution, design, installation and support of computer hardware and software systems world-wide. The bringing together of these two organisations to provide integrated infrastructure and services offerings, backed by ISO27001 and PCI security accreditations, means exciting times are ahead.
Collaborative Revenue – Award Teradata EPIC Award
Airline Achievement – Mega Award Ancillary Revenue & Merchandising Campaign of the Year – Won by partner R-cubed & client Virgin Atlantic using Celebrus data
Data Storytelling Award – Won by partner R-cubed & client Virgin Atlantic using Celebrus data
Database Marketing Award – Innovation in Analytics for Marketing – won by partner R-cubed & client Virgin Atlantic using Celebrus data
Teradata EPIC Finalist – Customer Insights & Engagement – with client JD Williams
Teradata EPIC Finalist – ‘On the Edge’ - with client if Insurance
Best Business Solution Partner – Teradata EPIC Award - with client Shop Direct
Data Driven Marketing - Marketing Week Engage Award - with client Shop Direct
Queen's Award for Enterprise: Innovation
Wondering how we can help? Send us a message and we’ll get in touch.