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Celebrus products are structured as a set of modules contained within an integrated platform; the Celebrus Technologies Customer Insight Platform. In this platform the same capture and transformation systems can drive multiple applications, and when additional modules are needed these can be simply added to an existing installation, typically without interrupting live operation.
Celebrus' unique, multi-patented technology has proven itself on some of the world’s largest and most successful web sites and brings together three key functions into an integrated suite of modules:-
With consumers interacting with brands across a ever-widening array of channels and devices, online customer data giving precise details of individuals' interactions with a brands' websites, social media, mobile apps and other digital channels is increasingly essential if organisations are to truly engage their customers and prospects.
To find out how the modules of the Celebrus solution provide this highly granular data in real-time download our Customer Insight Platform Modules document.
As well as web browsers Celebrus also provides support for collection from rich media such as Flash, Flex and Adobe AIR, various media players such as Windows Media Player, Real-Player, embedded YouTube and Facebook pages, Twitter feeds, Google+, LinkedIn, mobile platforms and iOS (ipad, iphone and ipod) and Android Apps. The document below outlines what data is collected from which channels to give you the full picture.
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