Here is a list of our recent releases. If you want to discuss media opportunities please contact our
PR agency itpr.

 

Celebrus Partners with Semphonic

18 January 2012
Celebrus Technologies and Semphonic enter into strategic partnership to allow enterprises to drive real-time personalisation and improve their digital measurement strategy. 

2011

Visitor's use of Social Media now transparent

6 December 2011
Celebrus Technologies now enables marketers to understand individual online customers’ interactions with Facebook and YouTube.

 

Celebrus Technologies and Shop Direct to demonstrate the value of individual customer data at Marketing Optimization Summit - eMetrics London

24 November 2011
Shop Direct to speak at the summit to detail the business benefits of using Celebrus’ online data capture technology to feed into its Customer Data Hub solution.

Celebrus and Shomei saves 10% of annual search spend for Hiscox through campaign attribution solution

15 November 2011
Changes to campaign attribution measurement from last-click to full customer journey saves 10% in search spend without reducing online sales.

Celebrus Technologies partners with VLDB Solutions to power pay-per-click (PPC) bid management tool

27 October 2011

VLDB Solutions, will feed online customer data from Celebrus into OptiMine, an automated PPC bid management engine.

Celebrus wins Teradata EPIC award in San Diego

10 October 2011
Online customer insight provider picks up Teradata award in San Diego and is highly commended at eCommerce Awards in London for its innovative and effective use of individual level customer data. 
 

Celebrus Technologies and Shop Direct to attend Marketing Optimization Summit - eMetrics New York

10 October 2011
Shop Direct to present the benefits of using the data provided by Celebrus’ technology to gain a detailed, single customer view.
 

Online customer intelligence provider Celebrus Technologies to attend Teradata PARTNERS user group conference and expo 2011

26 September 2011
Celebrus Technologies, the online customer intelligence provider, will be showcasing the business value of its online individual customer data capture technology, that can be fed into a Customer Data Hub, at the 2011 Teradata PARTNERS User Group Conference & Expo in October.

Celebrus provides customer insight into mobile app interactions

20 September 2011
User interactions with mobile applications can now be captured and matched to individual profile info inside a Customer Data Hub
creating new visibility of a previously concealed channel

Celebrus Technologies appoints new VP of Marketing

9 August 2011
Celebrus Technologies, the online customer insight provider, has appointed ex-Experian and Gartner marketer Katharine Hulls as VP Marketing, to proactively drive business growth.

Celebrus helps power revolutionary Cloud Intelligence TM platform by Datium

27 July 2011

Dataium, a data utility company serving the automotive vertical uses Celebrus Technologies as critical component of its Cloud Intelligence services.

Campaign attribution solution launched, which has already identified savings on average over 30% of media spend

12 July 2011

Shomei and Celebrus Technologies join forces to provide an unrivalled campaign attribution solution that leverages the power of Customer Data Hubs to assign precise value to on-site and external online campaigns. 

Celebrus partners with Nuvem Computing to deliver Customer Data Hubs to South Africa 

5th July 2011

Celebrus Technologies to give Nuvem Computing a wider insight into customer behavior with use of online customer insight technology.

Celebrus Technologies partners with Towers Watson to provide insurers with greater understanding of their customer base
21st June 2011

Celebrus’ complete online customer insight software to provide the insurance industry with an accurate understanding of their customers. 

Celebrus partners with Distinct Business Consulting to deliver data-driven business intelligence to the insurance / banking / telecoms and public sectors

14th June 2011

Celebrus Technologies’ online customer insight software to provide the insurance, banking, telecoms and public sectors with an accurate understanding of their customers.

Shop Direct Group & Celebrus win Marketing Week's ‘Data-Driven Marketing’ Award for Customer Data Hub driven campaigns

27th May 2011

Online retailer scoops award for campaign results achieved after deploying Customer Data Hub technology from Celebrus.

Shop Direct Group Wins Oracle Retail Week ‘Non-store Retailer of the Year Award’  

18th March 2011

Speed-Trap congratulates Shop Direct, on winning the 2011 Oracle Retail Week Award for ‘Non-Store Retailer of the Year’, beating household names such as ASOS, Amazon and Ocado. 

Comparethemarket.com achieves complete insight into customer journeys with Speed-Trap and IS solutions

23rd February 2011

Insurance price comparison website comparethemarket.com has chosen Speed-Trap, delivered by IS Solutions, to provide complete online customer insight on visitors to its site.

2010

Rank Interactive selects Speed-Trap for full eCRM programme

16th November 2010

Rank Interactive adopts Speed-Trap customer insight software and Indicia CRM technology to create an automated online retention system.

Venture capital investor Beringea and stock-market listed IS Solutions plc inject £2 million into online software provider, Speed-Trap.

9th November 2010
Speed-Trap’s disruptive technology is generating £millions of additional revenue for online shopping and transactional websites.

FBTO boosts online sales by 20% using software from Speed-Trap

25th August 2010

FBTO now converts hundreds of sales per day online and has been able to grow its proportion of online sales from 40% to 60%.

Agis Zorgverzekeringen, a major player in the Dutch health insurance market uses Speed-Trap's ABI and RTE systems

16th August 2010

Agis Zorgverzekeringen increases conversion rate and self-service through implementation of Speed-Trap's behavioral customer insight software and real-time engine.

Speed-Trap releases 7.1 adding real-time, trigger-based components for online marketing and closes the loop

11th August 2010

Speed-Trap now provides 'real-time triggers' and 'real-time push' components that will use a web visitor's real-time behavior and long-term history to trigger calls to web service interfaces or marketing automation tools or to push content into visitor's web pages in real-time.

Speed-Trap help Belron® track customer journey to deliver best in customer experience

7th July 2010

Speed-Trap’s customer insight software helps vehicle glass specialist make targeted marketing decisions.

Dairy Crest adopts Speed-Trap technology to gain customer insight on home delivery service

15th March 2010

milk&more, Dairy Crest’s online home delivery service at  www.milkandmore.co.uk, selects Speed-Trap to measure conversions and understand online customer behavior.

Directgov uses Speed-Trap technology to deliver best possible online experience

15th March 2010

Customer insight technology from Speed-Trap, provided via Steria, is being used by Directgov to analyze interaction with over 15 million web visitors a month.

Hiscox uses Speed-Trap to optimize online performance

9th March 2010
Specialist insurer, Hiscox, uses Speed-Trap’s online customer insight software to increase marketing channel performance and conversion.

Speed-Trap partners with Stratigent to provide Teradata online data collection deployments
in less than 30 days throughout North America

2nd March 2010

Speed-Trap’s complete online customer intelligence technology will combine with Stratigent’s consulting services to provide best practices, support and simplified data collection for customers in North America.

2009

Simon Burton appointed as Speed-Trap's Managing Director

10th November 2009

Simon Burton will be responsible for overseeing all aspects of sales and business development strategy and its implementation in order to continue the growth and success of the Speed-Trap brand throughout Europe and beyond.

Marketing Databasics (Indicia) partners Speed-Trap

30th November 2009

Marketing solutions provider to offer Speed-Trap’s real-time customer insight software as part of complete online marketing solution.

Speed-Trap's Online Customer Intelligence launched  to Teradata customers

19th October 2009 
A complete, ready-to-run application that captures, transforms and loads detailed online customer and behavioral data, from web sites and rich media applications, into Teradata data warehouses.

Speed-Trap's mobile technology completes the view

30th June 2009

Speed-Trap extends the reach of its technology to monitor visitor interaction with websites and web applications to now include activity on mobile devices  - from Nokia to Nintendo.

Speed-Trap launches Version 7

30th June 2009

Speed-Trap launches Version 7 of customer insight platform with new features for rich media, dynamic, mobile and standalone internet applications.

Speed-Trap showcases broadest range of online customer insight software

30th June 2009

Speed-Trap, provider of customer data from the online channel, will be demonstrating its entire product portfolio, including their unique capability to capture and process detailed data on users’ interactions with Adobe AIR, Flash, Video and Flex.

Speed-Trap software allows a leading hotel company to identify $3 million lost opportunity

9th June 2009

Speed-Trap's customer insight technology is used by Hilton Hotels to analyze performance and customer interaction on new website.

AXA aim to increase customer insight with Speed-Trap

26th May 2009

AXA, a worldwide leader in financial protection, has selected customer insight software from Speed-Trap, including Speed-Trap's Audience Behavioral Intelligence (ABI) system, to optimize the performance of its website, www.axa.co.uk

Speed-Trap launches analytics for Adobe AIR applications

19th May 2009

Speed-Trap launches industry-first online analytics software that captures and analyzes visitor interaction with non-browser-based Adobe AIR applications.

Speed-Trap's Tag-free solution helps deliver top-notch customer experience for Hilton Hotels

10th March 2009

Switching from a traditional tag-based web analytics to Speed-Trap's tag-free technology will typically result in an improvement in site performance due to the reduction in tagging overhead.

BIMA launches new integrated cross-channel solution based on Next-Best-Action™ decisioning

5th March 2009

BIMA combines Speed-Trap's online, real-time Dynamic Collection™ technology with Chordiant Software's Decision Management (CDM) suite to create industry's first "out-of-the-box" multi-channel Next-Best-Action™ solution.

Speed-Trap launches video and Flash application web tracking

2nd March 2009

Speed-Trap launches unique analytics software that captures and analyzes visitor interaction with Rich Media applications such as Adobe Flash, Flex, Windows Media Player, Quick Time or Real Player.

Speed-Trap becomes SAS supplier

27th February 2009

Speed-Trap, the customer insight software provider, announces a global supplier agreement with SAS, the market leader in business analytics software and services. 

Speed-Trap report highlights gap between multi-channel aspirations and reality

12th February 2009

In-depth research into multi-channel marketing strategies reveals clear plans to improve online and offline integration and deliver cross-channel personalization.

2008

Zencos and Speed-Trap sign partnership agreement

29th November 2008

Business Intelligence firm to provide integration and distribution services for dynamic data collection technology.

Speed-Trap signs reseller deal with BIMA

19th November 2008
Online customer insight provider expands into new market and new applications via partnership with France-based marketing experts BIMA Consulting.

Speed-Trap goes Tag-Free with 6.2

19th November 2008
Speed-Trap launches tag free deployment - client-side data capture accuracy from any browser based application - and no tags!

IS Solutions launches 'Speed-Trap on Demand'

4th November 2008
Pay-as-you-go online customer insight package unveiled by IS Solutions

Co-op moves into front line of online customer insight with Speed-Trap

21 October 2008
Speed-Trap will provide real-time online visitor behavior data to help Anglia
Co-operative develop and grow its online business.

Marketing Databasics partners with Speed-Trap

9 October 2008
Marketing solutions provider to offer Speed-Trap’s real-time customer insight software as part of complete online marketing solution. 

ghd given maximum online customer insight by Speed-Trap

8 October 2008
Speed-Trap provides hitherto unseen full insight into ghd online customer base through live interaction data, enabling pro-active and pre-emptive website edits. 

Traveltainment select Speed-Trap to improve your holiday experience

31 June 2008
Leading online booking specialist to partner with Speed-Trap for greater customer insight.

Speed-Trap to Present at NEXT08 Conference

15 May 2008
Real-Time CRM is the focus for this year's internet conference, where Malcolm Duckett of Speed-Trap headlines the speaker lists.

P&O Select Speed-Trap online customer insight system

9 May 2008
P&O Ferries choose Speed-Trap's Customer Insight Platform to help develop their online business. 

Speed-Trap win Queen's Award for Innovation

21 April 2008
British internet software developer Speed-Trap is Queen’s Award for Enterprise Innovation category winner.

Automatic, online audience profile and behavior tracking launched by Speed-Trap

18 March 2008
Newly launched Audience Behavioral Intelligence system from Speed-Trap allows detailed and structured CRM data to be automatically captured, collated and constantly updated, building detailed behavioral and profile records for every visitor to your site, enabling focused and accurate marketing campaigns.

Betfair brings in Speed-Trap as a safe bet to drive new on-line marketing initiatives
2 February 2008
Complex eCommerce platform deploys Speed-Trap to dynamically drive its on-line marketing campaigns and increase revenues.

Paddy Power uses Speed-Trap to take risk out of future on-line development
2 February 2008
On-line customer analysis helps leading gambling site to increase revenues and improve on-line user experiences.

ABCe announces Speed-Trap achieved two star Associate Subscriber Accreditation
2 February 2008
ABC ELECTRONIC clients using Speed-Trap can considerably reduce the time and cost of web site traffic audits.

2007

Fortis boosts web business with Speed-Trap
29 November 2007

Fortis credit4me reports 25% growth in customers completing web loan applications with Speed-Trap’s new customer insight software.

Geoff Shingles appointed as CEO
20 June 2007

Doyen of European IT sector charged with levering Speed-Trap’s burgeoning success

HotelConnect choose Speed-Trap to provide e-business intelligence 
12 March 2007
Leading hotel booking agency tracks and understand what visitors are actually looking for

UK Government selects Speed-Trap in 5-year, £1m+ deal 
12 February 2007 
Three Government departments - select Speed-Trap technology to deliver analysis of e-government electronic services

SAS launch SAS for Customer Experience Analytics 
6 February 2007 
Actionable multi-channel Customer Experience Intelligence

 

2006

ABC Electronic   
10 October 2006
ABC ELECTRONIC welcomes Speed-Trap Limited as an Associate Subscriber

Reed Business   
27 September 2006
Reed Business Information Nederland chooses Arcade e-Business to assist in usability analysis of its websites

Logan Tod   
16 August 2006
Logan Tod & Co. agrees partnership deal with Speed-Trap Limited

Swiftcover   
7th June 2006
insurance dot.com provider Swiftcover select Speed-Trap

Thomas Pink   
8th February 2006
Speed-Trap's in the pink as Thomas Pink implement Speed-Trap e-business solution

 

2005

 

Business Process Monitoring  
7 November 2005
Speed-Trap turns web analysis proactive with real-time Business Process Monitoring (BPM) via e-mail and SMS alerts

Yorkshire Building Society  
24 October 2005
Yorkshire Building Society invests in Speed-Trap Limited’s Prophet for accurate e-business and management information

InsuranceWide  
7 September 2005
Speed-Trap plays key role in InsuranceWide.com’s business drive

Hoseasons  
9 August 2005
Hoseasons implements Prophet, Speed-Trap Limited’s e-business intelligence solution

PaddyPower  
9 August 2005
PaddyPower.com bets on Prophet from Speed-Trap Limited

APR Smartlogik  
5 May 2005
APR Smartlogik OEMs Speed-Trap's technology 

Best of British  
26 January 2005
Speed-Trap’s e-business intelligence solution wins a place on UK Trade & Investment’s “Best of British Technology Showcase” stand



Will Gardiner
itpr
Telephone: +44 1932 57 88 00
willg@itpr.co.uk

Jenny Williams
itpr
Telephone: +44 1932 57 88 00
jennyw@itpr.co.uk

 

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Will Gardiner
itpr
Telephone: +44 1932 57 88 00
willg@itpr.co.uk

 

Jenny Williams
itpr
Telephone: +44 1932 57 88 00
jennyw@itpr.co.uk